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Amazon Marketing

Product Page Optimisation

A well optimised product page can make or break a sale. In order to gain maximum conversions, you product page needs to be optimised to the max. Enhanced brand content (EBC), detailed product images and videos along with a well written title and detailed features can sky rocket your amazon sales. Amazon is always making changes to their algorithms and you need to make sure you product page is updated regularly to stay relevant with the changes. The aim here is to give your customer all of the information they need in order to buy your product within the first 15 seconds of them landing on the page.

Amazon Ads

Amazon ads has come a long way since it was first launched in 2012 as Amazon marketing services (AMS). This very powerful advertising tool lets you find, attract and engage millions of Amazon users and convert them into customers. Essentially a PPC platform, Amazon ads lets you target specific keywords to improve the visibility of your products and bring more traffic to your page. You have the ability run brand, video and remarketing ads to build brand awareness on Amazon which was one of the biggest challenges till date faced by seller. Amazon has also made it possible to run display ads both on and off the Amazon platform, giving you a bigger audience to reach.

Review Management

Reviews are essential at almost every step of the way when it comes to selling on Amazon. Whether that is to improve rankings or to increase sales, your product and seller reviews are a very important factor. Our review management solution covers the full spectrum, everything from review outreach to analysis. We not only help you get more reviews, but also increase the quality of reviews and ratings through our step-by-step process of review handling and removal. Negative reviews are seen as problem by many Amazon sellers, but luckily if you use our services, you will learn to love negative reviews. We have created a system that not only replies to all negative reviews with a personalised message but also analyses them to find key takeaways that we can then report back to you. This gives you the feedback that you need in order to create an improved product and minimise negative reviews and unhappy customer in the future.

Summary

Improve product page optimisation and increase your conversion rate. Give customers all the information they need within 15 seconds to secure the sale.

Improve your product visibility and drive more traffic to you product page. Build brand awareness with the help of display and remarketing ads.

Get more review, respond and gain actionable insights from review analysis. Remove false reviews and increase you seller and product ratings. A fully managed solution, complete with monthly reports.

Want to know more about our Amazon services?

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